So Much Gifting! Unwrap the Beauty with SM Beauty’s Picks for Every Personality This Holiday Season

The holiday season is in full swing and with it comes the joy of gift-giving! We all know that finding the perfect presents for everyone on your list can sometimes feel a bit overwhelming, especially with busy schedules and long to-do lists. That’s where SM Beauty’ So MUCH Gifting pop-up steps in to transform your holiday shopping into a delightful adventure! Read on to know more...

Create Beauty With Pride: Celebrating Individuality and Expression with SM Beauty!

The month of June brings all sorts of celebrations—from massive Pride Marches to highlighting meaningful and empowering stories of expression and individuality. SM Beauty, the country’s leading beauty retailer, understands that Pride is colorful and unique to every person, and is shining a light on the importance of support, love, and equality. 

On June 10, 2023, SM Beauty launched its "Create Beauty With Pride" campaign at the SM Mega Fashion Hall, giving guests and attendees a special opportunity to celebrate their individuality coz after all, beauty is for ALL! :) SM Beauty chooses to celebrate diversity in beauty and with its extensive range of cosmetics and hair products, the retailer is ready to cater to diverse needs and preferences, whether exploring or established. Read on to know more...

Innisfree Opens in SM Megamall + My Favorite Products!

Last April 5, my favorite Korean skin care brand INNISFREE just opened their 2nd store in SM Megamall and I couldn't be happier! Aside from being just a stone's throw away from me, the store also carries and offers most of their best-selling products. Now I can now stock up on my favorite skin care products anytime. I remember panicking 'coz I run out of my Green Tea Seed Serum which I got from Korea, luckily Anagon gave me a new one as a gift! If you're from the South, they also have a branch in SM Mall of Asia. Anyway, sharing with you photos from the media launch last April 4 where a few bloggers/vloggers and I was able to take a sneak peek of their new store before it opened to the public. Read on to know more...

OLAY WHIPS: Finally, A Moisturizer That Is Light As Air!

For more than a decade, I have always followed a strict skin care regimen-- cleanser, toner, serum, moisturizer, facial milk/sunscreen, eye cream. And if you want younger looking skin even as you age, I suggest you start early. Glad I did! All the products I'm currently using were tested over time (works for combination skin in tropical weather) and I'm happy to include in my list Olay's newest breakthrough in facial moisturizers, the OLAY WHIPS! Guys, believe me when I say that it is really one of the best skin care products I discovered this year. Read on to know more...

Happy New You with WATSONS

This new year and the years to come, I vowed to focus more on self-improvement and self-love. Sometimes we get so caught up with everything that's going in our lives, that we forget to give our inner and outer self the love and TLC it deserves. We should all aim to be the best version of ourselves everyday! Do you agree? Get some help in achieving your transformation goals this year by treating yourself and your body to the best brands and products at WATSONS! Read on to know more...