Scents of Style: Downy Parfum x Folded & Hung Collection

Downy Parfum recently launched a beautiful new collection in collaboration with Folded & Hung and it's too pretty for my lifeeee. Scents of Style was launched last February 14, Valentine's Day (how timely!) at the GLorietta Activity Center.  The event showcased the variants of Downy Parfum Collection as a style choice and statement in one’s daily lifestyle through activities that influence one’s Scent of Style. Here are photos from the launch, as well as photos of the new collection! I am sure you'd gonna love it. I did! :)

During the launch, guests were treated to a “scentsual” journey with the new Downy Parfum Collection: Fusion (balance of wood & floral scents)Mystique (for the mysterious)Passion (irresistable fragrance),  Romance (blend of floral, citrus and earthy aromas) and Timeless  (classic, creamy & floral fragrance).

Guests just needed to buy P50 worth of Downy Parfum to be able to join the event & activities!

The collections!


One of the highlights of the event was a Style Talk with award-winning lifestyle blogger/fashion stylist Jenni Epperson, wherein she shared about the relevance of Downy Parfum Collection in your everyday style. A lucky participant (hello KRISSY!!!) was randomly picked and styled on the spot by Jenni herself with the new Downy Parfum Collection in mind.

“The perfumes and clothes you wear make an impression to others and also influence your mood. Thus, knowing what kind of scents and style of clothes are important to enhance mood,” Epperson shared.

From the LBD (little black dress) to the classic red dress, there’s a perfect scent from the Downy Parfum Collection to go with it.

“The scents for Downy Parfum Collection are carefully blended by the world’s leading perfume house to provide you a special, long-lasting scent experience on your clothes just like wearing fine fragrances,” Epperson ended.

A fashion show to end this scentsational event!

 TIMELESS Collection

 PASSION  collection

 MYSTIQUE Collection

 So pretty!!!

 Obsessed with these!!! I bought the gray set (3rd from left), so nice. Love colors!

 ROMANCE Collection (I think this might be my fave!)

 Passion closeup. Lakas maka vintage, I like! 

 Event was hosted by our loves Janeena Chan!:)

 Part of the show or the collection was styled by my friend Raizel Dy! Nice job babe!

 The Changs with the Downy & F&H managament:)

Congratulations Downy & F&H for a successful partnership and launch! :)

*For a limited time, Folded & Hung customers can get a Free Downy sachet for every purchase and 20% OFF on #FHDownyParfumCollection. 

Visit http://bit.ly/fhdownyparfum for the list of participating stores

To know more about this “scentsual” partnership, follow #FHDownyParfum online.

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